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B2B Brand Research 2022
Closing the CMO-CFO Brand Value Gap 2023
B2B Brand Health: The APEX Index 2023
Hubbub
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About Transmission
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Strategic
Creative & Content
MarTech
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Definitive guides
What is B2B branding?
What is account-based marketing (ABM)?
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Research
B2B Brand Research 2022
Closing the CMO-CFO Brand Value Gap 2023
B2B Brand Health: The APEX Index 2023
Hubbub
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CMO-CFO Report 2023
23 August, 2023
4 minute read
Is the B2B brand budget glass half full or half empty?
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16 August, 2023
3 minute read
Tomato, Tomato – Exploring the CMO-CFO relationship in B2B
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9 August, 2023
5 minute read
Dissecting imbalanced views on the importance of brand in B2B
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2 August, 2023
4 minute read
Safety first? Tackling the fear epidemic in B2B brand creativity
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28 July, 2023
9 minute read
In Cannes: five days in six key highlights
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26 July, 2023
2 minute read
Where do CMOs really stand in the eyes of CFOs?
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